/s4s/ - anime pillow fight

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i googled anime pillow fight s4s to see if i'll get the site in the search results (i did) but i also found this place which seems to mirror the site in real time sans css and images

i knew about sites that mirror 4chan boards and masquerade them as forums which  probably is done for ad revenue but i wonder why would anyone bother with this site

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another one... but this one doesn't load...
i wonder why this is done

>>33281
>>33282
Pretty sure it's for SEO. It makes them look like they have organic human users producing content